Europe in the age of geopolitical platformisation

Amazon, Alibaba, Google, Baidu — all of these digital players have become global giants thanks to the platform economy and its network effects. The more users they have, the more data and information they obtain, the more tailored services they can offer and more efficiencies they gain. This in turn brings more users, and the cycle is repeated. Bigger becomes better — size does matter.

--

--

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store